The USA’s nail salon expert since 1981, essie is the go-to nail brand for beauty professionals, industry insiders, celebrities and fashion icons around the world. As a colour authority, essie is centre stage on runways around the world, offering highly anticipated colour collections that drive trends season after season.

Essie’s pop up boutique and nail bar at Maasmechelen Village aims to inspire a love for the manicure experience with a wit and style that touches the hearts of women everywhere. The pop-up also displays more than 100 iconic shades with a salon-quality formula and catchy, whimsical names, all available for purchase.